Choosing the Right Lead Purchase Model
Explore the three lead models on Matchouse — FastTrack, EngageNow, and HireGuarantee — and choose the one that best fits your budget, strategy, and risk level.
Last updated 8 months ago
Why Matchouse Offers Multiple Lead Models
Matchouse gives professionals and agencies full control over how they engage with potential clients. Instead of a one-size-fits-all system, we offer three distinct lead purchase models to suit different job types, service values, and conversion strategies.
This flexible approach allows you to reduce risk, increase ROI, and engage only with the leads that make sense for your business.
1. FastTrack Leads™ – Instant Access
How it works:
FastTrack Leads™ are available for immediate unlock. You pay credits upfront and gain full access to the client’s contact information and job request without delay.
Best for:
Urgent or same-day jobs
High-demand locations
Professionals who want first-mover advantage
Typical credit cost: 2 to 10 credits
Example:
A homeowner requests emergency plumbing assistance. You see the FastTrack Lead™ and unlock it right away, allowing you to respond before others.
Tip:
Use FastTrack when timing matters. Responding quickly often gives you the edge in competitive or fast-moving jobs.
Note:
Credits are deducted immediately after unlocking. Refunds are only issued in cases of confirmed platform errors.
2. EngageNow Leads™ – Evaluate Before You Commit
How it works:
EngageNow Leads™ allow you to send an initial message for free. When the client replies, they’ll typically provide more information about their request — such as timing, expectations, and urgency.
This gives you a chance to evaluate whether the job is a good fit for your business. If you're interested in proceeding, you can then choose to purchase the lead. Only after purchase will you unlock the client’s contact details and open the full chat functionality.
Best for:
Professionals who want to evaluate intent before paying
Reducing spend on low-quality or uncertain leads
Testing leads in new service areas or categories
Typical credit cost: 3 to 12 credits (charged only if you decide to proceed)
Example:
You respond to a gardener request using EngageNow. The client replies and says they need regular weekly help starting next month. You decide the job is a good fit and purchase the lead to unlock full contact and continue the conversation.
Tip:
Use EngageNow to qualify leads without risk. You’ll see the client’s seriousness before spending credits.
Note:
Once you decide to purchase an EngageNow Lead™, it becomes non-refundable. Be sure you are confident before unlocking full access.
3. HireGuarantee Leads™ – Pay Only if Hired
How it works:
HireGuarantee Leads™ are unlocked using credits paid upfront. However, if you’re not hired within 7 days, your credits are automatically refunded in full — no action required on your part.
What sets this model apart is that the client has already paid a non-refundable deposit to opt in to the HireGuarantee system. This confirms they are genuinely committed to hiring someone.
Best for:
High-value or complex services
Professionals offering legal, architectural, consulting, or long-term support
Agencies focused on ROI protection
Typical credit cost: 6 to 20 credits
Example:
A buyer posts a conveyancing request as a HireGuarantee Lead™. You unlock it, but the client hires a different solicitor. Your credits are automatically refunded after 7 days.
Tip: HireGuarantee is the safest model for high-stakes jobs. You’ll never lose credits on a client who doesn’t hire you.
Note: HireGuarantee Leads™ are backed by the client’s non-refundable deposit. If they don’t hire anyone, their deposit is forfeited — and your credits are returned. This mutual accountability filters out unserious leads and increases trust for both sides.
Lead Model Comparison Table
Choosing the Right Strategy
Each model has its strengths. Here’s how to think about your choice:
Use FastTrack when speed and timing are key.
Use EngageNow when you're exploring new jobs or locations without committing upfront.
Use HireGuarantee when you're focused on high-value work and want protection from non-serious clients.
Tip: Top performers on Matchouse use a combination of all three models. Flexibility is the key — choose based on the value and intent behind each lead, not just the cost.